Frank Hernandez
Head of Business Development
Frank joined the Hurricane Junior Golf Tour (HJGT) in August 2025 and currently serves as Head of Business Development, having previously led the organization as Director of Sales and Marketing. In this expanded role, he provides executive leadership across multiple functions, focusing on strategic business partnerships, market expansion, and long‑term growth initiatives that keep HJGT ahead of emerging opportunities in junior golf. A proven business leader and former Chief Revenue Officer, he brings extensive experience in building high‑performing teams, developing growth strategies, and aligning organizational objectives with measurable outcomes.
Throughout his tenure, Frank has overseen four key department leaders—Sales & Service, Digital Marketing/Social Media, Influencer Programs, and Academy Partnerships—while now also driving cross‑functional collaboration around new business ventures and strategic alliances. His leadership philosophy emphasizes accountability, collaboration, and data‑driven decision making, ensuring that HJGT continues to expand its footprint while delivering exceptional experiences for players, families, and partners.
A South Florida native, Frank is passionate about empowering student‑athletes to achieve success both on the golf course and in the classroom. Outside of his professional work, he enjoys spending quality time with his wife and five children, staying active, and supporting youth sports initiatives that help develop future leaders.
Frank@hjgt.org
LATEST BLOGS
June 3, 2026
Stay Cool, Stay Focused: Summer Tournament Essentials
Summer is one of the busiest seasons in junior golf. With tournament schedules packed from June through August, players often spend long days competing in challenging heat and humidity. While practice and preparation are always important, managing the elements can be just as critical to success. Staying hydrated, protecting your skin, and keeping your body […]
May 13, 2026
Understanding Wedge Bounce — Why It Matters More Than Most Golfers ThinkÂ
By Ben Esposito, Professional Golfer & Founder of In The Golf Zone Many golfers may have looked at their wedges and wondered what the mysterious number is under the loft; others have most likely completely ignored it. That number is the degree of bounce and is actually an important part of understanding how your wedge […]
April 9, 2026
DAVID BLITZER’S BOLT VENTURES ACQUIRES HURRICANE JUNIOR GOLF TOUR